Never use a meta description that has been already used in other web pages.Keep your focus keyword in your meta description.How to Write Better Meta Descriptions?īefore writing an engaging meta description consider these in your checklists. The Moz suggests writing a meta description containing characters between 50 to 300. However, as Google truncates the characters of a meta description longer than 300, we recommend keeping the number of your meta description characters under 300. It depends on the situation and your taste. There is no hard and fast rule for the optimum length of a Meta Description. What Is the Optimum Length of Meta Description? So, it is quite obvious how significant the meta description is for your web pages. Boosts up the number of leads on your website due to the increased visitors.Helps the users to quickly choose the most appropriate web page from the search results.Though Google seldom follows a meta description to rank a webpage, a study by Moz shows that a meta description containing relevant keywords can boost the ranking.Makes the users happy due to the user-friendliness of the appearance of a webpage on the SERPs.Helps your web page get ranked faster due to the increased click-through rate over time.Increases the click-through rate due to the concise explanation of a web page on the SERPs.Putting it all together, we're up to almost 55% of cases where Google is using all or part of the original meta description tag. If you are not convinced yet, here is another fact taken from the Moz. Though meta tag is at the bottom of them, it still strongly pushes your web pages to the top provided that you have done the SEO by adding a suitable meta description. The above data shows the most important ranking factors for a website. If you take a look at the following data, you will see how Meta Tags play an important role to rank your webpage. Here is the above Meta description in texts: Why Meta Description Is Important? Here is an example of meta description on the “View Page Source”: Moving forward, you will probably be able to see the meta description within a bunch of codes. It's pretty easy! Go to the page of a web page then, right-click your mouse after that select the View Page Source option from the box. How to See a Web Page's Meta Description? Here is an example of meta description after searching for the keyword, “weDevs”. However, if the meta description is not specified then Search Engines can fetch these texts from the main body of the webpage. This snippet of texts is pulled from the meta description attribute. The meta description may appear under the URL of your webpage. Technically, a meta description is an HTML attribute in between the meta tags describing your webpage. In non-technical terms, the meta description is nothing but the short snippet of texts that tell the search engines and the searchers what your web page is all about.Īs Google possesses 67% of total search engine shares of the market, we should optimize for Google rather than optimizing for the other search engines like Yahoo, Bing, Ask, AOL etc. In this article, we will learn what a meta description is and why it is important for your web pages. Though Meta Description is an old-school theory for SEO or Search Engine Optimization, it still works great to thrust your web page to the top. With proper optimization of your website or webpage in line with the changing guidelines of the Search Engines, you can definitely take your webpage all the way up to the SERPs.Īs search engines are changing their algorithms to optimize a webpage, it is pretty common that they are bringing forth new required factors while making some prevalent factors null and void. The search engines are constantly developing their algorithms to ensure more user-friendliness with prioritizing the searchers intent.
0 kommentar(er)
